If you have skin, then you have a problem. At least if you care about how you look, and about the health of the very thing that defines your appearance. Because in the skin care game, to do nothing is to lose. And in the skin care business, the more things you try to do, the more money there is to be made.
The entire skin care industry is based on one sad, inescapable truth of human biology: the older you get, the worse for wear your skin will become, and it’ll show. No one escapes this fate.
Healthy, youthful-looking skin is like anything else worth keeping – knowledge and regular maintenance is required. If you never provided preventative care for your car, how long would it continue to run? If you never watered your garden or fed your pet, how long would your roses and your little critters live? Your skin is no different. Left to the natural process of aging, your skin is heading down a road that will end up with you looking more like Keith Richards than Dorian Grey.
Unless, of course, you intervene. And that’s precisely what the skin care industry is banking on you to do. And they’re doing it with the full awareness that you are not in possession of all the facts.
There are potions and remedies for aging skin on the shelf in every grocery store and pharmacy in the known universe. Words like moisturizes, lanolin and collagen, or the clinchers, “reduces wrinkles” and “prevents aging”, are tossed about – easily mistaken for promises – without the consumer really having the slightest clue what any of it means. The people who manufacture and sell this stuff understand one undeniable fact of human nature, and it’s making them rich: people will try anything, absolutely anything, that promises to make them more youthful and beautiful.
Anti-aging products are the modern Garden of Eden apple – go ahead, take a big juicy bite, plunk down your money and live forever, or at least leave a beautiful corpse if you don’t. But like that fabled apple, there’s a price. A downside that doesn’t appear on the label. And the fact that the product may not work at all is only the beginning of it.
Skin creams are all over map when it comes to ingredients, actual results and the research that backs up the promises. And while only a cynic would believe that it’s all a big consumer fraud, it’s also true than some of the ingredients found in popular skin cream products are not only ineffective, they are actually skin irritants, sometimes even toxic substances.
How can this be? Because there’s more to marketing skin creams than results – manufacturers know that texture and scent and short-term fixes are important to some consumers, so they include those ingredients in their formulations, when in fact they do little or nothing to actually improve the health of skin at all. And here’s where those cynics are spot-on correct: it really is all about the money.
A little knowledge can go a long way when it comes to selecting a safe and effective skin cream, and in understanding why it works when you do. It begins with some insight into how and why the skin changes and deteriorates over the years, and what substances have a meaningful impact, good and bad, on that process.
Not all anti wrinkle creams are bad for your skin or ineffective but it usually pays well to do your research first. Study the reviews of a particular brand and the ingredients of the beauty cream before making a purchase.

Where as topical anti aging treatments may only show small improvements, people must realize today that it is actually our insides that we need to look after and cherish as much as the outside of our bodies.

Most of us would far prefer to find a natural anti aging remedy rather that to submit to the knife and many other risky procedures in our quest for looking young

As we grow older doctors often recommend the taking of vitamin supplements to replace some of the elements we lose and to relieve some of the symptoms of age decay such as high cholesterol, osteoporosis, hypertension, memory loss, cardiac and circulatory diseases. There are also additional common anti aging remedies within our reach to attack the aging process from the inside that we may also like to consider:

- One of the most obvious…drink lots of water…at least six glasses a day.

- Keep out of the sun and apply strong sunscreen if you can’t avoid it.

- Take up an excercise class.

- Cut down on alcohol intake and if you smoke…GIVE UP!

- Get at least eight hours of sleep a night.

- Flavonoids…a close ally of green tea. Flavonoids are a class of phytonutrients, also with great anti oxidant properties. Anti aging best known treatments include flavonoids as an essential ingredient of the fight against detrimental age aspects

- Replace coffee with green tea. Green tea known to be high in antioxidants and is said to contain some of the best anti aging substances we can find today. The popularity of green tea is on the increase and along with the high levels of polyphenols (antioxidants), green tea is said to help towards preventing breast and liver cancer, heart disease and help towards weight loss. For those who don?t like the acquired taste of green tea there are many supplements on the market today and many large pharmaceutical companies are including green tea in their dietary supplements. Green tea extract is also added to topical treatments for anti aging and wrinkle treatment.

- Ellagic acid found in raspberries, strawberries, cranberries, blackberries, and blueberries. Ellagic acid helps the body to eliminate toxins and many of the chemicals that have potential carcinogenic effects on the body. However mention should be made that some of these berries, for instance blueberries, may cause constipation.

- Try and include plenty of fresh food and vegetables, including berries, green leafy vegetables, garlic, onions and leaks, barley, buckwheat, chilli peppers, beans and lentils, nuts and seeds, yoghurt and wheat and barley grasses and of course green tea. These foods are rich in anti oxidants which help to protect the skins elastic tissue from damage by oxidants or free radicals. Give up processed carbohydrate laden foods.

- Oils. Essential oils for example fish oils, flax seed or primrose oil should be included as a regular supplement to our diets. These oils help towards preventing many diseases associated with old age such as loss of memory, heart disease and a deficient immune system. The presence of these best anti aging oils increase your metabolism without adding to free radicals helping to also lower your cholesterol, lower blood pressure and add to your energy levels.